You’re not running a charity. 

So why are your profit margins still stuck in the teens? 

If you’re delivering great work — but not seeing it reflected in your bank account — this is for you. 

I just launched my new book: 

Profitable Engineering Consultant 

Grab your copy here >> Click Here

It breaks down the exact strategies that helped us grow from $3M to $30M — and hit consistent 30%+ net margins. 

Here’s a quick preview: 

1) Stop the Profit Leakage — 

Most firms bleed profit in delivery. This shows you how to plug the gaps and run profitable projects — month after month. 

2) Simplify and Scale — 

Restructure your team, remove the noise, and build a business that doesn’t fall apart when you take a week off. 

3) Win More — Without Competing on Price 

How we repositioned our business to attract higher-value clients and stopped trying to be the cheapest. 

If you’re serious about running a more profitable, scalable con...

You didn’t start your consultancy to become a recruiter. Or a full-time BD chaser. 

But here you are... 

Writing job ads no one applies for… 

Losing good people to flashier firms… 

Watching competitors win work (even though you’re better)… 

And burning hours trying to fix it all yourself… 

Finding good people right now feels hard. 

Winning the right clients? Even harder. 

The worst part? 

It’s not because you’re not good enough. 

It’s because no one knows how good you are. 

You’re invisible. 

Not to your team. Not to your current clients. 

But to the ones who would pay more, stay longer, and raise your business to that next level… 

And until you fix that. You’ll stay stuck. 

If you’ve been telling yourself: 

“I’m not a social media person…” 

“I don’t have time to post…” 

or 

“I wouldn’t even know what to say…” 

Then this week’s episode of The Ignite Podcast is made for you. 

I share the...

Most consultancy owners think that the harder they work, the more money they'll make. 

But here's the truth. 

Just because you're working more, doesn't mean you're working on the right things.  

The key to a sustainable and profitable consultancy, isn’t just about putting in more hours, it’s about working smarter.  

Here’s how: 

— Focus on High-Value Clients — 

Working with the right clients who appreciate your expertise, allow you to charge premium rates and boost your margins without extra effort. 

— Systematise Your Processes — 

Automating and streamlining your systems frees up your time and ensures your team isn’t stuck in repetitive tasks. 

— Delegate Effectively — 

The more you delegate and empower your team, the less you’ll be involved in the day-to-day.  

Giving you time to focus on high-level strategies that boost your bottom line.  

Profitability doesn’t come from working harder. 

It comes from working smarter. 

Bringing on another Director - it feels like a relief, right?   

Someone to share the pressure. Someone to help shoulder the weight. Someone you trust or at least want to trust - stepping into the business to help you grow.  

But here’s the truth most owners overlook:   

Bringing on another Director isn’t just a handshake and a title. It’s handing over real power: legal, financial, and cultural.  

And if you get it wrong, you could end up:  

- Trapped in a business partnership with the wrong person. 

- Fighting over decisions, direction, or dollars. 

- Picking up the pieces of team fallout or damaged reputation. 

- Or worse... facing financial and legal liability because you ignored the red flags. 

In the latest episode of the Ignite Podcast, we'll cover:  

- The hidden risks of appointing a Director too early, or for the wrong reasons, that most owners don’t see until it’s too late. 

- Shareholder vs Director... what each role really means. 

- How a “try...

You already know you shouldn’t be doing admin. 

You’ve told yourself a dozen times: 

“I’ll hand this off soon…” 

“It’s just quicker if I do it…” 

“We’re not quite ready to hire yet…” 

But here’s the truth: 

You’re not stuck because you lack ambition. 

You’re stuck because you’re still doing work that keeps you playing small. 

It’s not that admin isn’t important — it’s vital. 

But if you’re the one sending invoices, following up payments, juggling calendars, chasing contracts… 

You’re spending your best hours in the engine room when you should be on the bridge. 

And every time you push strategic work aside for “just a quick admin task,” 

You push back your ability to: 

— Win bigger projects 

— Lead your team effectively 

— Grow your business beyond $3M, $5M… and into $10M+ territory 

In this week’s episode of the podcast, I walk you through exactly how to shift out of the weeds... 

and into the role your business needs you to play....

My clients Mandy, Alex & David just landed a game-changing $850K tender. 

It’s the kind of win that shifts the trajectory of a business. 

Plus, they’re on track to hit $5M this year.  

But let me be clear — it wasn’t luck. 

It was strategy, consistency, and focus. 

Here’s what we worked on together: 

— Positioning themselves as the go-to experts — 

We clarified their ideal market, dialled in their niche, and elevated how they showed up. 

No more blending in. No more generalist messaging. 

They became known for doing exceptional work, and owning their niche.  

— They delivered like pros, every time — 

Internally, we worked on delivery systems and team performance. 

So when opportunities came knocking, they were ready - with confidence and capacity.  

That reputation for quality? It spreads. 

— They tightened margins and increased efficiency — 

Projects and processes - we looked at what could be done better, faster, smarter. 

They built a busine...

Being a generalist might feel like you’re ‘capturing the market’, but in business, it’s a trap. 

Trying to serve everyone leads to vague marketing, harder delivery and lower profit margins. 

Complexity creeps in. Your team become stretched. Your systems break & growth stalls.  

The solution? 

Get narrow. 

When you niche down, everything starts working better. 

— Marketing becomes clearer — 

You’re not trying to be everything to everyone. 

You’re speaking directly to a specific client with a specific problem. 

— Delivery improves — 

You’re not reinventing the wheel every project. 

You’re refining and repeating what works for your ideal client. 

— Profit margins increase — 

Specialists get paid more than generalists. 

The more focused you become, the more value you create, and the more you can charge. 

Most importantly, your business becomes scalable. 

Systems are easier to build. Teams are easier to train. Decisions are easier to make. 

Simple sc...

You’ve hit that ceiling.

Your local market’s starting to feel… tight.

You’ve built a great business in your region, but now you’re wondering...

What’s next?

Should you open another office

Chase work in other states?

Buy out a smaller firm interstate?

Maybe.

But only if the strategy stacks up.

In this week’s episode, I break down what it really takes to expand — and why some consultancies scale up successfully, while others burn out.

You’ll learn:

– How to know if you’re really ready to expand

– What separates boutique firms from national powerhouses

– Why your strategy matters more than your ambition

– Why “more offices” ≠ more profit (unless you lead it right)

– And the one mistake I made (that nearly cost us our culture)

Whether you’re considering a new office, merging with a local firm, or chasing national contracts, this episode will give you a smarter lens to make the call.

And if you’d like to ...

Raj just wrapped up his biggest month yet. 

41% net profit. 

And since we started working together, he’s grown his business by 246%.  

That’s not a fluke. 

And it’s definitely not luck. 

It’s the result of a clear plan, executed with focus and intent. 

Here’s what we worked on together: 

— He upgraded his client base — 

Raj stopped saying yes to low-margin, high-drama work. 

We dialled in his ideal client profile — the ones who valued his expertise, paid well, and stuck around. 

With the right positioning, he started attracting bigger, better-fit projects. 

— He built a high-performance team — 

We worked through hiring, onboarding, and accountability systems. 

No more carrying underperformers or picking up the slack. 

His team now owns their roles — and delivers. 

— He elevated his role to focus on strategy — 

Raj stepped out of the weeds and into his zone of genius. 

Client relationships. Growth strategy. Smart decisions. 

That’s what drives a business...

Is your revenue OK, but profit margins suck?

Can’t work out why there’s no money left over each month?

It’s probably your team’s efficiencies.

Team are great.

They’re the only way you’re going to grow.

They’re the only way you’re going to take on bigger and better clients.

But if they’re not performing, it’s the quickest way to bankruptcy.

A poor performing team can very quickly chew through any cash reserves.

A poor performing team will happily rack up hours against projects that don’t have the budget.

If profit is low - team performance is the first thing I look at.

The good news is - it’s also really easy to fix.

Poor team performance is a lack of structure and direction.

Think of leading your team like 10 pin bowling…

…but with bumpers on.

Your team needs autonomy - but they also need to know how things get done.

They need the bumpers to guide them.

So they don’t go off track and into the gutter.

And your bumpers are your systems and proces...